A visit is defined as a series of page views (possibly only one) by a unique user. Intuitively, a visit captures a single session of a user viewing a Web site. Inactivity by a user of 30 minutes or longer will mark the end of a visit, and subsequent activity by the same user will be recorded as a new visit.

See also : CPV  unique user  user  user session  
NetLingo Classification: Online Marketing