Cost Per Visitor -or- Cost Per View

CPV (Cost Per Visitor) is an online advertising payment model where advertisers pay for the delivery of a targeted visitor to the advertiser's website, meaning the publisher is only paid when a user goes to a website (or blog or form, etc.).

CPV (Cost Per View) is when an advertiser pays for each unique user view of an online ad or website (usually used with pop-ups, pop-unders and interstitial ads).

With Cost-Per-View as an advertiser, you only pay when your web page is viewed by a user based on the keywords and URLs that you specify, and you set the price according to how much you want to pay for each visitor to your site. The result: the ad network connects you with new customers at the precise moment they are conducting a search for your products or services.

See also : CPA  CPC  CPL  
NetLingo Classification: Online Marketing