Call To Action

Online jargon, also known as [[text message|text message]] shorthand, used primarily in texting, online chat, instant messaging, [[e-mail or email|email]], blogs, and newsgroup postings, these types of abbreviations are also referred to as chat acronyms

Seen primarily in online marketing jargon, it refers to a statement that tries to get a user to do something, such as click on a link or fill out a form.

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See also : online marketing  CTR  
NetLingo Classification: Acronyms and Text Message

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