News Feed Marketing
News Feed Marketing is comparable to SEM, whereas NFO (News Feed Optimization) is akin to SEO. Review the SEM definition and you'll see that NFM is fairly easy for marketers to understand: pay a Web site and they'll place you in their news feeds and guarantee a certain quantity of targeted traffic to your application or sponsored group.
For more information, read the following article and the NFO definition!
NetLingo Classification: Online Marketing