SFA

Sales Force Automation

The process of using software to automate the business tasks of sales, including order processing, contact management, information sharing, inventory monitoring and control, order tracking, customer management, sales forecast analysis and employee performance evaluation. You get the picture. SFA is used interchangeably with CRM, however, CRM does not always imply automation of sales tasks.

See also : CRM  
NetLingo Classification: Online Business

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