NetLingo New and Updated Terms

subdomain

Mon, 09 Apr 2012 00:00:00 GMT

A subdomain is a domain that is part of a larger domain name. Basically a subdomain is a third level domain that is used to organize your Web site content, but it appears before your domain name. Subdomains are just like folders under your root directory, but they will have a special URL to access.

For example:

http://www.netlingo.com

is the regular URL with out a subdomain, but

http://products.netlingo.com

is a URL with the subdomain â��productsâ��.

The Domain Name System (DNS) has a tree structure or hierarchy, with each node on the tree being a domain name. For more information, see domain name.

cramming

Mon, 02 Apr 2012 00:00:00 GMT

"Cramming" refers to text message spamming, specifically when websites or e-newsletters inundate your cell phone with silly information sent via text and then you are later billed for those text messages by your wireless carrier.

Even though online users may have opted-in to receive a "joke of the day" or "celebrity gossip" text messages, you may not have been aware there would be a "service fee" associated with it, also seen as "other fees," "voicemail," "calling plan," or other vague terms. And even if you ignore such a text message, you can still be charged for it.

For example, a New York City man received text messages with random information such as, "Flamingos are pink because they eat shrimp." He then got a follow-up text that stated he could end the bothersome messages by texting "STOP." The man didn't reply out of fear he would only get more spam. But nonetheless he later got a suspicious charge on his monthly bill for $9.99 for "ringtone."

Historical perspective: According to U.S. Senator Charles Schumer in early 2012, "No one should be able to put a charge on your cell phone bill unless you have given explicit consent." Schumer is calling on wireless carriers to fix the problem. "Cell phone bills nowadays can be dozens of pages long -- and if you don't pay close attention, buried in your bill somewhere could be a $10 charge you never authorized or mistakenly agreed to by replying to an unsolicited text." Schumer is calling on carriers like Verizon and AT&T to voluntarily prohibit third-party billing if customers do not explicitly say they want such services. It's an onerous process to dispute the charges, and it's one cell phone users shouldn't have to go through, said Schumer. Specifically, Schumer said he wants the Federal Communications Commission to require wireless carriers get affirmative consent from consumers for any third-party charge -- before it winds up at the bottom of a bill.

MROC

Wed, 07 Mar 2012 00:00:00 GMT

An MROC refers to a group of people who have been recruited to give their opinions in a closed or secure online community setting. It is different than a focus group because focus groups give an opinion on a one-off ad hoc basis at a certain point in time. Focus groups usually have different people for each session. An MROC typically has the same members for several sessions and can be in existence for an extended period of time.

iPad

Wed, 07 Mar 2012 00:00:00 GMT

A line of tablet computers designed, developed and marketed by Apple Computer Inc., primarily as a platform for audio-visual media including books, movies, music, games, apps and web content. Its size and weight fall between those of contemporary smart phones and laptop computers. The iPad runs on iOS, the same operating system used on Apple's iPod Touch and iPhone, and can run its own applications as well as iPhone applications. Without modification, the iPad will only run programs approved by Apple and distributed via the Apple App Store (with the exception of programs that run inside the iPad's web browser).

Like iPhone and iPod Touch, the iPad is controlled by a multitouch displayâ��a departure from most previous tablet computers, which used a pressure-triggered stylusâ��as well as a virtual on-screen keyboard in lieu of a physical keyboard.

iPad is sold in Wi-Fi and cellular models. The Wi-Fi connection is used to access local area networks and the Internet. Cellular models have a 3G wireless network interface which can connect to HSPA or EV-DO data networks to access the Internet. Since the release of iOS 5, the device does not need to be managed and synced by iTunes running on a personal computer via USB cable.

Historical perspective: Apple released the first iPad in April 2010, and sold 3 million in 80 days. During 2010, Apple sold 14.8 million iPads worldwide, representing 75% of tablet PC sales at the end of 2010. By the release of the iPad 2 in March 2011, more than 15 million iPads had been soldâ��selling more than all other tablet PCs combined since the iPad's release. During the fourth quarter of 2011, Apple sold 15.4 million iPads. That's more than any PC maker's TOTAL PC sales during the same quarter. Apple sold 300,000 iPads on the day they first became available. Apple sold more than 15 million iPads over the course of its first nine months, generating $9.5 billion in revenue and capturing more than 90% market share in the tablet computer segment. Other interesting stats: the iPad, iPhone, and iPod made up 76% of Apple's revenue during the fourth quarter of 2011, and Apple sold more than 172 million of these devices in total in 2011. By way of comparison, all PC makers combined shipped about 350 million PCs in 2011.

on-screen

Tue, 06 Mar 2012 00:00:00 GMT

As shown on a movie, television, or computer screen, it refers to something within public view. It is most commonly seen as an adjective, for example, "check out that on-screen graphic" or "the Blackberry has a QWERTY keyboard and an on-screen keyboard whereas the iPhone only has an on-screen keyboard." Even though it is also seen as "on screen" or "onscreen" the preferred spelling is with a hyphen: on-screen.

receptivity

Fri, 02 Mar 2012 00:00:00 GMT

In online advertising, you want to talk to people who are open, or receptive, to hearing your message. Also known as audience targeting, as opposed to context targeting, the question on marketers' minds is does engaging content improve advertising receptivity or cause resistance. Film at 11.

PLU

Fri, 02 Mar 2012 00:00:00 GMT

Online jargon, also known as text message shorthand, used in texting, online chat, instant messaging, email, blogs, and newsgroup postings, these types of abbreviations are also referred to as chat acronyms.

For the largest list of Internet acronyms and text message jargon, click on "more info" below!

CPG

Fri, 02 Mar 2012 00:00:00 GMT

For the largest list of Internet acronyms and text message jargon, click on "more info" below!

SD card

Fri, 02 Mar 2012 00:00:00 GMT

A Secure Digital (SD) card is a tiny memory card used to make storage portable among various devices, such as car navigation systems, cell phones, e-books, PDAs, smart phones, digital cameras, music players, and personal computers. An SD card features a high data transfer rate and low battery consumption, both primary considerations for portable devices. It uses flash memory to provide nonvolatile storage, which means that a power source is not required to retain stored data.

An SD card is about the size of a postage stamp and weighs approximately two grams. It is similar in size to a MultiMediaCard, but smaller than older memory card types such as the SmartMedia card and the CompactFlash card. Both MMC and SD cards provide encryption capabilities for protected content to ensure secure distribution of copyrighted material, such as digital music, video, and e-books. SD cards are available with storage capacities as high as 4 gigabytes.

The SD card was jointly developed by Matsushita, SanDisk, and Toshiba.

memory card

Fri, 02 Mar 2012 00:00:00 GMT

A small storage medium used to store data such as text, pictures, audio, and video, for use on small, portable or remote computing devices. Most of the products use flash memory, although other technologies have been developed. There are a number of memory cards on the market, including the SD card (secure digital card), the CF card (CompactFlash card), the SmartMedia card, the Memory Stick, and the MultiMediaCard (MMC). These cards are of varying sizes, and each is available in a range of storage capacities.

Most cards have constantly powered nonvolatile memory, which means that data is stable on the card, is not threatened by a loss of power source, and does not need to be periodically refreshed. Because memory cards are solid state media, they have no moving parts, and therefore, are unlikely to suffer mechanical difficulties. Earlier removable storage media, such as the PC card, the smart card, and similar cards used for game systems, can also be considered to be memory cards. However, newer cards are smaller, require less power, have higher storage capacity, and are portable among a greater number of devices. Because of these features, memory cards are influencing the production of an increasing number of small, lightweight and low-power devices.

Memory cards offer a number of advantages over the hard disk drive: they're smaller, lighter, extremely portable, completely silent, allow more immediate access, and are less prone to mechanical damage. The most popular flash memory cards are for digital cameras and other mobile storage. Introduced in 1999 by Panasonic, Toshiba and SanDisk, cards up to 128GB are available with huge capacities planned for the future (see SDXC below). SD Cards use the same 32x24mm form factor as the earlier MultiMediaCard (MMC), but are slightly thicker (2.1mm vs. 1.4mm), and SD Card readers accept both formats.

Fast Storage - Although SD Cards support encryption and content protection (the "Secure" in SD), they have been mostly used for regular storage due to their small size and fast transfer rate, which started out at 10 MB/sec and has steadily increased. SD uses NAND flash technology (see flash memory).
Smaller: miniSD & microSD - Introduced in 2003 and 2005 respectively, the small-footprint miniSD and microSD formats are electrically and software compatible with the regular SD Card. They can also plug into full-size SD slots via adapters (see microSD).
SD High Capacity (SDHC) - Based on the SD Card Association 2.0 specification, SDHC cards do not work in SD devices, because SD uses the FAT16 file system, and SDHC uses FAT32. However, SDHC devices support both SDHC and SD Cards. SDHC also comes in miniSDHC and microSDHC formats. See Video HD.
SD Extended Capacity (SDXC) - Introduced in 2009, and available up to 128GB, SDXC cards raise the future maximum capacity to two terabytes (2TB) by using the exFAT file system. SDXC cards are compatibile with SDHC. A microSDXC format is also available. See Eye-Fi, gruvi card, SDIO card and MultiMediaCard.
UHS-I and UHS-II - In 2010, the Ultra High Speed (UHS-I) interface was introduced for SDHC and SDXC cards at 104 Mbytes/sec. In 2011, UHS-II tripled the rate to 312 MB/sec to support reading and writing high-resolution 3D HD content.